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Wednesday, 18 April 2012
Magazine Advertisment
Here is my magazine Album Release Advert:
This is my music release advert advertisement. This is to promote my artists new album 'Movin' up.' It also needed to connect with its audience which is garage music fans and fans of my artist C.C. I used many codes and convention of Garage music to make this work. The most dominate garage music feature is the background which is an image of graffiti on metal shutter. The graffiti colours used on the metal shutters also match some of the colour in my music video. The green graffiti matches the 'tin wall' my artist was dancing against. The blue graffiti always matches the blue door my artists was dancing against. The graffiti contotates garage culture and lifestyle. My background is very boisterous considering my artist is female, however the majority of garage music fans are males so it needs to appeal towards them.
I used a colour theme on this album release advert to match the website. The colour scheme is very masculine this is to relate to its audience once again. Its also very sophisticated and cool. The blue also connotes night life and 'cool.' Garage music is all about being cool however still have that typical garage music attitude. The blue is used for boxes to put my text in this also helps the text stand out against the background and not look parts of the graffiti on the wall. In the boxes is the most important information needed. I also used the colour white for the text this is too make it stand out, a lot of garage music video album are against white background same with the advertisement's, this is because white represents 'fresh' garage music is a 'fresh' type of music so the colour white conveys this.
The mise en scene of this advert is very important the structure to it is very vital. I need to position the information correctly so it would have the right affect on its audience. I placed the new album name at the top so you read it in circle order. However Ive placed the artist name central of the page, bigger and a different font. This is because its the logo of my artist and Its the first thing you read. This is because I want audiences to recognise my artist in the future so its important their name is memorable. I place the 'Out now' at the bottom because its the last thing people will read, so they know they can now buy the artists album now, not next week, not next month but now. Next to this in a different shape I put 'Garage's finest album ever' this is so people who know and love 'garage' music see this and are informed that its the 'finest' one ever. Due to this information being in a circle and not a square like the others you know that it must be important. The box with the text 'Movin up' slants up this is to match the name of the album 'Movin' up' so it slants up.
Here is my advertisement in a real life magazine and how it would look :
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