This will be my artists web-page, this will help promote the artist and let fans become members which will give them regular updates. I also used conventions of 'Garage' music to cater for the target audience.
For the images for my website I used one main image as my background. This was a brick wall background. I tought this was very important a big convention of 'garage' music is brick walls. It completely represents the culture of 'UK Garage music' I also used an image of blurred graffiti as a background to put my icons in. Graffiti is a huge association with 'Garage' music so I had to include it, it also portrays the type of artist they are and represents them well. I also included an image on the new upcoming album release. The album release matches the colour theme of the websites. This is so audiences can relate the two to one another and it gives the artist an established look. It also makes the media products related to her visible and memorable as a family. The rest of the images I used a world wide recognisable media institution logos. I put these on the web page so fans and audiences can use these other institutions to link from one to another. This also establishes a less known artist into a world wide sensation. All these networking/ streaming sites help fans to share, upload information, new songs, tour etc to other people round the world. I made the Itunes icon much larger than the others. This is because less people are legally downloading music. This will encourage people to download music legally if they see a larger icon.
It was difficult to find the right font, i wanted a font that represented the garage culture, however a lot of graffiti style fonts and unreadable. So therefore I wanted a more simple one. I used a very basic font which I used for the advert as well as the web page. It was minimalist simple, easy to read and not to fancy. The only time I used a different front was for the name of my artists. This makes it stand out to audiences and fans and makes the name recognisable and so you remember it. I also used the same font for the artists name on the advert this is so it becomes established and acts like a logo for the artist. I allowed wrote 'Login' at the top of the page so fans can become members this will update them on tours and merchandise. Its also a way to make more money for the artist.
I used a particular colour theme which blues, white and greys. Blue represents the 'Club-life' look which garage represents also it reminds U.V light which also is associated with nightlife and clubs. The whites keep it simple and minimalistic much like 'The Streets' advert.
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